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AMOEBA MUSIC: OLD BUT GOLD

Amoeba Music is an identity system rebrand project, the project aims to rebrand Amoeba as an inclusive, diverse, passionate, classic and iconic record store, which also follow our brand image "Old, But Gold."

Identity System Rebrand, 2D Motion

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DEAD POETS SOCIETY

This is the main title design for the movie Dead Poets Society. At Welton Academy, students are expected to be disciplined and to conform. Welton's parents want their children to achieve academic excellence, regardless of their dreams. We are trying to use metaphor to compare this to “Trophy Children” referring to kids who are groomed to be an achievement for their parents.

Main Title, 3D Motion

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THE MILLENNIUM

This is a reminiscent 3d animation about the millennium, in which a lot of objects about 2000s are presented and collected, bringing people back to that innocent and nostalgic era for a short time.

3D Motion

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QUANTUM BILLIARD LAB

This is a title sequence created for Science Channel, exploring the scientific theories about quantum mechanics. The macroscopic world is generally characterized by regularity and order, while the electronic world is elusive and can be absurd, we are trying to use the billiard ball experiment to simulate the million possibilities in quantum mechanics, the electronic world is never bound by space and time.

Title Sequence Reveal, Styleframes

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THE COURIER

This is a title sequence reveal for the movie, The Courier. The sequence expresses the story of a Soviet informant who yearns for freedom and peace, betraying his country by providing information, successfully defusing the Cuban Missile Crisis.

Title Sequence Reveal, Styleframes

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TEARING DOWN THE EAST WALL

This is a title sequence reveal for focuses on the story of a man suffering from the government's compulsory demolition, in a deep way revealing this common social phenomenon.

Title Sequence Reveal, Styleframes

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AAS: LET'S MAKE THE UNKNOWN KNOWN

This is a rebranding program for the American Astronomical Society, the design used multiple media for branding effort, including promotional videos, printed posters, logo, stationery, invitations, websites, etc. As well as an immersive exhibition created through transmedia format.

Identity System Rebrand, Transmedia

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AAS: LET'S MAKE THE UNKNOWN KNOWN

This is a Promotional Short Film for the rebranding program of the American Astronomical Society, the design used multiple media for branding effort, including promotional videos, printed posters, logo, stationery, invitations, websites, etc. As well as an immersive
exhibition created through transmedia format.

3D Motion

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SPOTLIGHT

A title sequence reveal for the movie, Spotlight. Visualizing the process of the collapse of the pure faith and religion in the movie.

Title Sequence Reveal, Styleframes

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BREAK UP

A title sequence reveal for the podcast teaser, This American Life. Visualizing the process of healing after lost love.

Title Sequence Reveal, Styleframes

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WE ARE ALL HACKERS

This is a Book Design about the topic of Retro-Futurism. When future generations look back at our visions of the future, what will they think? The book will bring you back to the world that people created 
assumptions in the past.

Typography, Book Design

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DR.TEALS: FIELD OF BREATH

This is a re-packaging project about the brand Dr.Teal's,The purpose
of this project is to rebuild this brand that supports sustainability and is eco-friendly, all materials used in the packaging will be sustainable. 

Packaging Design, Identity System Rebrand

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